{"id":903,"date":"2024-03-18T14:01:00","date_gmt":"2024-03-18T14:01:00","guid":{"rendered":"https:\/\/akanabdula.com\/sirketler-ve-yetenekler-yas-dongusunde\/"},"modified":"2024-03-18T14:01:00","modified_gmt":"2024-03-18T14:01:00","slug":"sirketler-ve-yetenekler-yas-dongusunde","status":"publish","type":"post","link":"https:\/\/akanabdula.com\/en\/sirketler-ve-yetenekler-yas-dongusunde\/","title":{"rendered":"\u015eirketler ve Yetenekler Yas D\u00f6ng\u00fcs\u00fcnde"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">B\u00fcy\u00fck bir yetenek \u015firket ili\u015fkisi erozyonu daha kap\u0131da g\u00f6r\u00fcn\u00fcyor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/akanabdula.com\/wp-content\/uploads\/2024\/08\/2-1024x576.jpeg\" alt=\"\" class=\"wp-image-348\" srcset=\"https:\/\/akanabdula.com\/wp-content\/uploads\/2024\/08\/2-1024x576.jpeg 1024w, https:\/\/akanabdula.com\/wp-content\/uploads\/2024\/08\/2-300x169.jpeg 300w, https:\/\/akanabdula.com\/wp-content\/uploads\/2024\/08\/2-768x432.jpeg 768w, https:\/\/akanabdula.com\/wp-content\/uploads\/2024\/08\/2-1536x864.jpeg 1536w, https:\/\/akanabdula.com\/wp-content\/uploads\/2024\/08\/2.jpeg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eirketlerin yeteneklerle olan ili\u015fkisine y\u00f6nelik bir ara\u015ft\u0131rma ger\u00e7ekle\u015ftirdik.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ara\u015ft\u0131rmam\u0131zda hem tepe y\u00f6neticiler hem \u00e7ok say\u0131da \u015firketin yetenek olarak g\u00f6rd\u00fc\u011f\u00fc ki\u015filerle g\u00f6r\u00fc\u015fmeler ger\u00e7ekle\u015ftirdik.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Durmad\u0131k yetenek avc\u0131s\u0131 \u015firketlerden de tepe y\u00f6neticiler ile g\u00f6r\u00fc\u015ft\u00fck.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Raporu da yeni \u00e7\u0131kt\u0131; ben de biraz payla\u015fmak istedim\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eirketler ve yetenekler K\u00fcbler-Ross yas d\u00f6ng\u00fcs\u00fcnde; \u0130K konferanslar\u0131nda hangi kap\u0131y\u0131 \u00e7alsak, buruk bir ac\u0131.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yas d\u00f6ng\u00fcs\u00fc nas\u0131l ya\u015fand\u0131?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eirketler \u00f6nce hep beraber durumu ink\u00e2r ettiler.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sonra bu yeni \u00e7al\u0131\u015fanlara \u00f6fkelendiler.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sonra \u00e7aresizlik b\u00fcy\u00fcy\u00fcnce, pazarl\u0131k yap\u0131lmaya ba\u015fland\u0131.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eimdi hem \u015firketler hem yetenekler birlikte depresyon s\u00fcrecindeler. \u00d6yle birbirlerine bak\u0131yorlar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Her depresyon s\u00fcrecinden sonra zaten kabullenme s\u00fcreci ba\u015flar. Ancak \u015firketler ve yetenekler birbirinden neyi kabul edeceklerini h\u00e2l\u00e2 tam olarak netle\u015ftiremedi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Netle\u015ftiremediler \u00e7\u00fcnk\u00fc \u00e7al\u0131\u015fanlar bu aralar \u015firketlerin s\u00f6yledi\u011fi hi\u00e7bir \u015feye pek inanm\u0131yor. Kendi resmi olmayan a\u011flar\u0131nda da inanmamalar\u0131 gereken her \u015feye inan\u0131yorlar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eirketlerinin gelece\u011finin net olmad\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorlar, ki muhtemelen bu konuda hakl\u0131lar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sistemde oyunu kurallar\u0131na g\u00f6re oynamaya devam ediyorlar, ancak bu \u015firketlerin \u00f6nlerine koydu\u011fu \u00e7\u00f6z\u00fcm denen \u015feylerin de s\u00fcrd\u00fcr\u00fclebilir oldu\u011funa pek inanm\u0131yorlar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bir kere \u015funu net g\u00f6rd\u00fck, piyasalarda ibre bir yetenekten yana bir i\u015fverenden yana oluyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yani orada da bir yere oturmu\u015f de\u011fil hi\u00e7bir \u015fey. Ancak \u00e7ok k\u0131sa zamanda hi\u00e7 kimseden yana olmad\u0131\u011f\u0131n\u0131 da g\u00f6rm\u00fc\u015f olaca\u011f\u0131z bu ibrenin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yetenekler \u015fu an ba\u015fka \u015firketlere kolayl\u0131kla ge\u00e7i\u015f yap\u0131yor. Kendi bilgi birikimlerinin \u00fcst\u00fc pozisyonlara ge\u00e7iyorlar, \u00f6zg\u00fcvenleri y\u00fcksek ve acilen paralar\u0131n\u0131 artt\u0131rmalar\u0131 gerekiyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ancak yeni ge\u00e7tikleri \u015firketlerde de pek fazla durmayacaklar gibi g\u00f6r\u00fcn\u00fcyor. B\u00f6yle giderse bir \u00e7o\u011fu G\u0130G ekonomisine dahil olacak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">G\u0130G ekonomisi, belirli bir kurumun tam zamanl\u0131 \u00e7al\u0131\u015fan\u0131 olmayan, uzaktan ve esnek saatlerde \u00e7al\u0131\u015fan ki\u015filerin olu\u015fturdu\u011fu bir i\u015f modeli. Ge\u00e7mi\u015fte daha \u00e7ok \u201cserbest meslek sahibi\u201d olarak ifade edilen bu \u00e7al\u0131\u015fan grubu, say\u0131lar\u0131 giderek artan freelancer\u2019lar sayesinde bir hayli geni\u015fledi ve \u00e7ok daha geni\u015fleyecek gibi. T\u00fcrkiye\u2019de tek \u00e7al\u0131\u015fan\u0131n \u00e7al\u0131\u015ft\u0131\u011f\u0131 \u015firket say\u0131s\u0131 korkun\u00e7 bir \u015fekilde artt\u0131.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Peki mevcut \u015firketlerinde \u00e7al\u0131\u015fan yetenekler kendi \u015firketlerinin yetenek y\u00f6netimi politikalar\u0131n\u0131 nas\u0131l de\u011ferlendiriyorlar? Y\u00fczde 6\u2019s\u0131 \u00e7ok iyi diyor. Sadece y\u00fczde 6. Gerisini siz d\u00fc\u015f\u00fcn\u00fcn&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu arada \u00f6fke, al\u0131m g\u00fcc\u00fc d\u00fc\u015f\u00fc\u015f\u00fcyle y\u00fckseldi ama sadece parayla \u00e7\u00f6z\u00fclecek problemler de\u011fil art\u0131k bunlar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Geleneksel y\u00f6ntemler art\u0131k \u00e7al\u0131\u015fm\u0131yor. \u00c7\u00fcnk\u00fc \u00f6zellikle son d\u00f6nemlerde ekonomide ba\u015flayan buhran ya\u015famlar\u0131n\u0131 tekrar sorgulatm\u0131\u015f ve hayatta, i\u015ften bekledikleri \u00fczerine derin d\u00fc\u015f\u00fcnmelerini sa\u011flam\u0131\u015ft\u0131r. Dolay\u0131s\u0131yla ruhsal eksikli\u011fi sadece parayla kapatmak art\u0131k m\u00fcmk\u00fcn de\u011fil.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bir kere \u00e7oktan se\u00e7meli haritalara kariyer planlamas\u0131 denmesinden de art\u0131k ho\u015flanm\u0131yorlar. Yani bir y\u0131l sonra uzman yard\u0131mc\u0131s\u0131, iki y\u0131l sonra uzman olacaks\u0131n demek onun i\u00e7in bir planlama de\u011fil. Yetenekler daha spesifik kendi ki\u015fisel \u00f6zellikleriyle paralel, hayallerini, ki\u015fisel vizyonunu ve beklentilerini g\u00f6z \u00f6n\u00fcnde bulunduran bir program duymak istiyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eirket i\u00e7i b\u00fcrokrasisin kendileri i\u00e7in ge\u00e7erli olmamas\u0131n\u0131 veya daha esnek olmas\u0131n\u0131 istiyorlar. Yetenek olarak g\u00f6r\u00fcld\u00fc\u011f\u00fcn\u00fc en \u00e7ok buradan anl\u0131yor, ne kadar standart \u015firket b\u00fcrokrasisi \u00f6nlerinden kald\u0131r\u0131l\u0131yorsa o kadar \u015firketin onlar\u0131 yetenek olarak g\u00f6rd\u00fc\u011f\u00fcn\u00fc anl\u0131yorlar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eirketlerinin anlam aray\u0131\u015f\u0131nda s\u00f6z ve itibar sahibi olmak istiyorlar. Yani \u015firketin veya markalar\u0131n\u0131n anlam aray\u0131\u015f\u0131nda s\u00f6zlerinin dinlenmesini istiyorlar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B\u00fcy\u00fck bir yetenek \u015firket ili\u015fkisi erozyonu daha kap\u0131da g\u00f6r\u00fcn\u00fcyor. Haz\u0131rlanmak gerekecek\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>B\u00fcy\u00fck bir yetenek \u015firket ili\u015fkisi erozyonu daha kap\u0131da g\u00f6r\u00fcn\u00fcyor. \u015eirketlerin yeteneklerle olan ili\u015fkisine y\u00f6nelik bir ara\u015ft\u0131rma ger\u00e7ekle\u015ftirdik. Ara\u015ft\u0131rmam\u0131zda hem tepe y\u00f6neticiler hem \u00e7ok say\u0131da \u015firketin yetenek olarak g\u00f6rd\u00fc\u011f\u00fc ki\u015filerle g\u00f6r\u00fc\u015fmeler ger\u00e7ekle\u015ftirdik. Durmad\u0131k yetenek avc\u0131s\u0131 \u015firketlerden de tepe y\u00f6neticiler ile g\u00f6r\u00fc\u015ft\u00fck. Raporu da yeni \u00e7\u0131kt\u0131; ben de biraz payla\u015fmak istedim\u2026 \u015eirketler ve yetenekler K\u00fcbler-Ross yas d\u00f6ng\u00fcs\u00fcnde; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":904,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[29],"tags":[],"class_list":["post-903","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bloomberg-businessweek-turkiye"],"_links":{"self":[{"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/posts\/903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/comments?post=903"}],"version-history":[{"count":0,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/posts\/903\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/media\/904"}],"wp:attachment":[{"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/media?parent=903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/categories?post=903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/tags?post=903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}