{"id":872,"date":"2024-05-03T14:17:00","date_gmt":"2024-05-03T14:17:00","guid":{"rendered":"https:\/\/akanabdula.com\/yeni-yatirimci-profilleri-ve-davranislari-arastirmasina-gore-son-iki-yilda-yatirimci-sayisi-5-3-milyon-artarak-7-6-milyona-cikti\/"},"modified":"2026-01-15T15:05:59","modified_gmt":"2026-01-15T15:05:59","slug":"yeni-yatirimci-profilleri-ve-davranislari-arastirmasina-gore-son-iki-yilda-yatirimci-sayisi-5-3-milyon-artarak-7-6-milyona-cikti","status":"publish","type":"post","link":"https:\/\/akanabdula.com\/en\/yeni-yatirimci-profilleri-ve-davranislari-arastirmasina-gore-son-iki-yilda-yatirimci-sayisi-5-3-milyon-artarak-7-6-milyona-cikti\/","title":{"rendered":"Yeni Yat\u0131r\u0131mc\u0131 Profilleri ve Davran\u0131\u015flar\u0131 Ara\u015ft\u0131rmas\u0131na g\u00f6re, son iki y\u0131lda yat\u0131r\u0131mc\u0131 say\u0131s\u0131 5.3 milyon artarak 7.6 milyona \u00e7\u0131kt\u0131."},"content":{"rendered":"\n

Yeni Yat\u0131r\u0131mc\u0131 Profilleri ve Davran\u0131\u015flar\u0131 Ara\u015ft\u0131rmas\u0131, T\u00fcrkiye\u2019de yat\u0131r\u0131mc\u0131 profilinde son iki y\u0131lda ya\u015fanan b\u00fcy\u00fck d\u00f6n\u00fc\u015f\u00fcm\u00fc g\u00f6zler \u00f6n\u00fcne serdi. Son iki y\u0131lda yat\u0131r\u0131mc\u0131 say\u0131s\u0131 5.3 milyon artarak 7.6 milyona \u00e7\u0131kt\u0131.\u00a0<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

FutureBright Group ile ara\u015ft\u0131rma ve dan\u0131\u015fmanl\u0131k \u015firketi FutureWise i\u015fbirli\u011fiyle ger\u00e7ekle\u015ftirilen \u2018Yeni Yat\u0131r\u0131mc\u0131 Profilleri ve Davran\u0131\u015flar\u0131 Ara\u015ft\u0131rmas\u0131\u2019, T\u00fcrkiye\u2019nin de\u011fi\u015fen yat\u0131r\u0131mc\u0131 profilini ortaya \u00e7\u0131kard\u0131.  Ara\u015ft\u0131rman\u0131n \u00e7\u0131k\u0131\u015f noktas\u0131n\u0131 olu\u015fturan temel verilere g\u00f6re T\u00fcrkiye\u2019de yat\u0131r\u0131mc\u0131 say\u0131s\u0131 2021-2023 aras\u0131ndaki iki y\u0131ll\u0131k d\u00f6nemde ciddi bir s\u0131\u00e7rama yaparak, 5,3 milyon artarak 7,6 milyona \u00e7\u0131kt\u0131. Bu art\u0131\u015f\u0131n b\u00fcy\u00fck k\u0131sm\u0131 ise, 2023 y\u0131l\u0131n\u0131n ikinci yar\u0131s\u0131nda ger\u00e7ekle\u015fti. <\/p>\n\n\n\n

YATIRIMCI PROF\u0130L\u0130 HIZLA D\u00d6N\u00dc\u015e\u00dcYOR<\/strong><\/p>\n\n\n\n

Buna g\u00f6re 2021-2023 aras\u0131nda en \u00e7ok yat\u0131r\u0131mc\u0131 art\u0131\u015f\u0131, 100 bin TL\u2019ye kadarki hisse senedi portf\u00f6ylerinde ya\u015fand\u0131. Bu k\u00fc\u00e7\u00fck yat\u0131r\u0131mc\u0131lar i\u00e7inde ise, en \u00e7ok d\u00fc\u015f\u00fck gelirliler, 20-29 ya\u015f aral\u0131\u011f\u0131ndaki gen\u00e7ler ve ba\u015fta ev han\u0131mlar\u0131 olmak \u00fczere kad\u0131nlar \u00f6zellikle \u00f6n plana \u00e7\u0131k\u0131yor.<\/p>\n\n\n\n

Bu \u2018yeni\u2019 k\u00fc\u00e7\u00fck yat\u0131r\u0131mc\u0131 kitlesini yat\u0131r\u0131ma y\u00f6nelten fakt\u00f6rler aras\u0131nda y\u00fcksek enflasyon, azalan gelirler ve uzun s\u00fcre bask\u0131lanan mevduat getirileri kar\u015f\u0131s\u0131nda kendilerini g\u00fcvence alt\u0131na almak, birikimlerini korumak, bor\u00e7lar\u0131n\u0131 \u00f6demek, temel giderlerini kar\u015f\u0131lamak ve ayl\u0131k kazan\u00e7lar\u0131n\u0131 art\u0131rmak gibi motivasyonlar ba\u015f\u0131 \u00e7ekiyor. Ba\u015fka bir deyi\u015fle y\u00fcksek enflasyon ve ekonomik belirsizlikler, insanlar\u0131 yaln\u0131zca gelecekleri i\u00e7in birikim yapmak \u00fczere de\u011fil, bug\u00fcnk\u00fc gelirlerini art\u0131rmak \u00fczere de yat\u0131r\u0131m yapmaya y\u00f6nlendiriyor.<\/p>\n\n\n\n

HALKA ARZLAR VE H\u0130SSE SENED\u0130 \u0130\u015eLEMLER\u0130 CEZBED\u0130YOR<\/strong><\/p>\n\n\n\n

Son d\u00f6nemde yeni yat\u0131r\u0131mc\u0131lar\u0131 en \u00e7ok cezbeden yat\u0131r\u0131m se\u00e7enekleri ise, halka arzlar ve hisse senedi i\u015flemleri. Buna g\u00f6re her 10 yat\u0131r\u0131mc\u0131dan 6\u2019s\u0131 halka arzlar\u0131 haftal\u0131k olarak yak\u0131ndan takip etti\u011fini ifade ediyor. Hisse senedi s\u00f6z konusu oldu\u011funda ayl\u0131k kazan\u00e7 sa\u011flamak, gelecek g\u00fcvencesinin bile \u00f6n\u00fcne ge\u00e7mi\u015f durumda. <\/p>\n\n\n\n

Bu yat\u0131r\u0131mc\u0131lar\u0131n portf\u00f6yleri i\u00e7inde TL mevduat ve yast\u0131k alt\u0131 birikim gibi risksiz enstr\u00fcmanlar \u00f6nemini h\u00e2l\u00e2 koruyor. Getiri beklentisi daha y\u00fcksek olanlar ise, kripto para gibi daha riskli yat\u0131r\u0131m ara\u00e7lar\u0131na y\u00f6neliyor.<\/p>\n\n\n\n

YATIRIM TAVS\u0130YELER\u0130 SOSYAL MEDYADAN<\/strong><\/p>\n\n\n\n

Yeni yat\u0131r\u0131mc\u0131lar, bilgi ihtiya\u00e7 ve eksikliklerini ise, b\u00fcy\u00fck \u00f6l\u00e7\u00fcde sosyal medya platformlar\u0131 \u00fczerinden gidermeye \u00e7al\u0131\u015f\u0131yorlar. Ara\u015ft\u0131rmaya kat\u0131lanlar\u0131n y\u00fczde 48\u2019i uzmanlar\u0131n sosyal medya \u00fczerinde yapt\u0131klar\u0131 yorumlar\u0131 takip ettiklerini s\u00f6ylerken, y\u00fczde 44\u2019\u00fc yak\u0131nlar\u0131ndan veya arkada\u015flar\u0131ndan tavsiye ald\u0131klar\u0131n\u0131 beyan ediyorlar. Bu ama\u00e7la finansal analiz \u015firketlerinden destek alanlar\u0131n oran\u0131 ise y\u00fczde 32.<\/p>\n\n\n\n

Raporun i\u015f d\u00fcnyas\u0131 a\u00e7\u0131s\u0131ndan en \u00f6nemli bulgular\u0131ndan birine g\u00f6re, yat\u0131r\u0131mlar\u0131n b\u00fcy\u00fck k\u0131sm\u0131 halen banka kanallar\u0131 ve \u00f6zellikle mobil bankac\u0131l\u0131k uygulamalar\u0131 \u00fczerinden ger\u00e7ekle\u015firken, yat\u0131r\u0131m odakl\u0131 yeni nesil platformlara ilgi de art\u0131yor.<\/p>\n","protected":false},"excerpt":{"rendered":"

Yeni Yat\u0131r\u0131mc\u0131 Profilleri ve Davran\u0131\u015flar\u0131 Ara\u015ft\u0131rmas\u0131, T\u00fcrkiye\u2019de yat\u0131r\u0131mc\u0131 profilinde son iki y\u0131lda ya\u015fanan b\u00fcy\u00fck d\u00f6n\u00fc\u015f\u00fcm\u00fc g\u00f6zler \u00f6n\u00fcne serdi. Son iki y\u0131lda yat\u0131r\u0131mc\u0131 say\u0131s\u0131 5.3 milyon artarak 7.6 milyona \u00e7\u0131kt\u0131.\u00a0 FutureBright Group ile ara\u015ft\u0131rma ve dan\u0131\u015fmanl\u0131k \u015firketi FutureWise i\u015fbirli\u011fiyle ger\u00e7ekle\u015ftirilen \u2018Yeni Yat\u0131r\u0131mc\u0131 Profilleri ve Davran\u0131\u015flar\u0131 Ara\u015ft\u0131rmas\u0131\u2019, T\u00fcrkiye\u2019nin de\u011fi\u015fen yat\u0131r\u0131mc\u0131 profilini ortaya \u00e7\u0131kard\u0131.  Ara\u015ft\u0131rman\u0131n \u00e7\u0131k\u0131\u015f noktas\u0131n\u0131 olu\u015fturan […]<\/p>\n","protected":false},"author":1,"featured_media":873,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[32],"tags":[],"class_list":["post-872","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-patronlar-dunyasi"],"_links":{"self":[{"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/posts\/872","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/comments?post=872"}],"version-history":[{"count":1,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/posts\/872\/revisions"}],"predecessor-version":[{"id":895,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/posts\/872\/revisions\/895"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/media\/873"}],"wp:attachment":[{"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/media?parent=872"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/categories?post=872"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/akanabdula.com\/en\/wp-json\/wp\/v2\/tags?post=872"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}